With over 12 years of experience across agency, in-house, and freelance roles, I bring a thoughtful, creative, and strategic approach to brand storytelling and design. I’ve worked with both household names and ambitious start-ups, helping each one craft an authentic visual identity - grounded in their values, purpose, and vision for the next chapter. You’ll be in safe hands - I care about creating work that not only looks great, but tells your story with clarity, intention, and heart.
I hold a First-Class Degree in Graphic Design and over a decade of experience bringing brands to life through thoughtful, well-crafted design. Skilled in Adobe Creative Suite, Articulate 360, and the business of print production, I have the technical tools and creative vision to deliver work that’s both beautiful and purposeful.
Over the years, I’ve worked closely with talented photographers and videographers - art directing and styling shoots across interiors, products, and lifestyle content. Every detail is considered to ensure your brand’s story is told consistently and with intent.
My skillset spans copywriting, campaign development, complex artworking, sustainable packaging, NPD, creative advertising, web development, and more. From press releases to exhibitions, and mailers to digital assets, I help brands communicate clearly and memorably - across both print and digital touchpoints.
This broad experience has been shaped by work in sectors including hospitality, education, finance, property, leisure, and consumer products - grounding my creative output in a strong understanding of real business needs.
Interested in working with me? Well don't just take my word for it...
'Talented, kind and ideas a-plenty, from concept to execution we felt understood as a brand from the inside out.' - Alex Hough | CEG
'Charlotte is a creative powerhouse, backed by incredible thoroughness and a tireless work ethic. She consistently crafted campaigns and activations that weren't just exciting, but also drove real, measurable success. Highly recommended' - Amy Hatch | Barons Eden
Still exploring? Take a look at more of the brands I’ve worked with - beyond what’s featured in my portfolio - to give you added confidence as we begin our journey together.
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